Rows vs Sourcetable vs Excelmatic vs Microsoft Copilot in Excel

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Rows
vs
Competitor 1
Sourcetable
Competitor 2
Excelmatic
Competitor 3
Microsoft Copilot in Excel
Compare
4 tools · best value per row highlighted
Your tool Rows
rows.com
Rows is a spreadsheet built around an AI data analyst.
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Competitor Sourcetable
sourcetable.com
Make main Remove
Competitor Excelmatic
excelmatic.ai
A financial analyst stares at a spreadsheet with 50,000 rows of transaction data
Make main Remove
Competitor Microsoft Copilot in Excel
microsoft.com
Instead of hunting for the right function, you describe the change you want in plain language and the assistant edits formulas, tables and formatting for you, while you review each change and stay ...
Make main Remove
Traffic estimated monthly website traffic
Monthly visits
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22.5Kvisits/mo
78.2Kvisits/mo
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MoM change
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▼ 16.5%
▲ 6.2%
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6-month growth
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-63.3%
-62.8%
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Global rank web
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#1,193,845
#542,910
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Avg. last 3 months
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25.8K
78.7K
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Bounce rate lower is better
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40%
38%
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Pages / visit
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1.4
1.7
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Visit duration
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6s
18s
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Traffic sources
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● Direct 93% · ● Referral 7%
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RowsSourcetableExcelmaticMicrosoft Copilot in Excel
057.7K115.4K173K230.7KSourcetable · 186.3KSourcetable · 123.4KSourcetable · 131.2KSourcetable · 79KSourcetable · 61.3KSourcetable · 57.1KSourcetable · 43KSourcetable · 27.9KSourcetable · 27KSourcetable · 22.5KExcelmatic · 230.7KExcelmatic · 210KExcelmatic · 96.2KExcelmatic · 62.9KExcelmatic · 84.4KExcelmatic · 73.6KExcelmatic · 78.2K10K100K1MSourcetable · 186.3KSourcetable · 123.4KSourcetable · 131.2KSourcetable · 79KSourcetable · 61.3KSourcetable · 57.1KSourcetable · 43KSourcetable · 27.9KSourcetable · 27KSourcetable · 22.5KExcelmatic · 230.7KExcelmatic · 210KExcelmatic · 96.2KExcelmatic · 62.9KExcelmatic · 84.4KExcelmatic · 73.6KExcelmatic · 78.2KNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Freemium
Freemium
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Starting price
$6per month · free tier available
$29per month · free tier available
$49per month · free tier available
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Free tier
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Free trial
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API access
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Plans
Free FreePlus $6/moPro $59/moEnterprise Custom
Free FreePro $29/moMax $100/mo
Free FreeStarter $49/moBusiness $149/moEnterprise Custom
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Capabilities input → output
Input
DataDocumentsText
DataText
DataDocumentsImages
DataText
Output
Data
Data
DataDocuments
CodeData
Skill level
Intermediate
Intermediate
Intermediate
Beginner-friendly
Categories
Productivity & OfficeResearch & AnalyticsAI For Data AnalyticsAI Spreadsheet
Productivity & OfficeResearch & AnalyticsAI ChartingAI For Data Analytics+2 more
Productivity & OfficeResearch & AnalyticsAI ChartingAI Document Extraction+2 more
Productivity & OfficeResearch & AnalyticsAI For Data AnalyticsAI Spreadsheet
Tasks what each tool can do · 3 shared · core   partial
Tasks covered
6
9
8
6
Spreadsheets
Data analysis
Excel data analysis
Data charts
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Excel formulas
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PDF to spreadsheets
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Excel automation
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Business analytics automation
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Excel
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Charts
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Financial modeling
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Image to Excel
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Data processing
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Data science
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Document data extraction
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Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
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▲ 1
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Saves
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Reviews
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Prompts
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Verified listing
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.