Kapwing vs Submagic vs Wondershare Filmora vs Clipchamp

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Kapwing
vs
Competitor 1
Submagic
Competitor 2
Wondershare Filmora
Competitor 3
Clipchamp
Compare
4 tools · best value per row highlighted
Your tool Kapwing
kapwing.com
Online video editor for internet content
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Competitor Submagic
submagic.co
Submagic is an AI video editor for short-form content.
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Competitor Wondershare Filmora
filmora.wondershare.com
Video editing that does not require training
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Competitor Clipchamp
clipchamp.com
Microsoft Clipchamp is an online video editor that lets anyone record, edit and share HD videos without expertise.
Make main Remove
Traffic estimated monthly website traffic
Monthly visits
4.7Mvisits/mo
—
1.6Mvisits/mo
—
MoM change
▼ 5.7%
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▼ 2.3%
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6-month growth
-23.2%
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-9.1%
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Global rank web
#9,509
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—
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Avg. last 3 months
4.9M
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1.8M
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Bounce rate lower is better
28%
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67%
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Pages / visit
5.0
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1.9
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Visit duration
2m 50s
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1m 35s
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Traffic sources
● Direct 89% · ● Referral 10%
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● Direct 89% · ● Referral 10%
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KapwingSubmagicWondershare FilmoraClipchamp
01.6M3.2M4.8M6.4MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7MWondershare Filmora · 2.1MWondershare Filmora · 2.2MWondershare Filmora · 2.2MWondershare Filmora · 1.8MWondershare Filmora · 1.9MWondershare Filmora · 1.9MWondershare Filmora · 2MWondershare Filmora · 1.7MWondershare Filmora · 1.6M1M10MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7MWondershare Filmora · 2.1MWondershare Filmora · 2.2MWondershare Filmora · 2.2MWondershare Filmora · 1.8MWondershare Filmora · 1.9MWondershare Filmora · 1.9MWondershare Filmora · 2MWondershare Filmora · 1.7MWondershare Filmora · 1.6MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Paid
Freemium
Free
Starting price
$16per month · free tier available
$12per month
$10per month · free tier available
Free
Free tier
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Free trial
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API access
–
–
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Plans
Free FreePro $16/moBusiness $50/moEnterprise Custom
Starter $12/moPro $23/moBusiness $41/moCustom Custom
Free Custom/yr
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Capabilities input → output
Input
AudioVideoTextImages
Web pagesVideo
VideoTextImagesAudio
VideoTextImagesAudio
Output
Video
Video
VideoAudio
VideoAudio
Skill level
Beginner-friendly
Beginner-friendly
Beginner-friendly
Beginner-friendly
Categories
Video CreationVideo EditingWriting & ContentAI Subtitle Generator+4 more
Video EditingWriting & ContentAI Subtitle GeneratorAI Video Editor+1 more
Video CreationVideo EditingWriting & ContentAI Subtitle Generator+3 more
Video EditingVoice & SpeechWriting & ContentAI Subtitle Generator+3 more
Tasks what each tool can do · 2 shared · core   partial
Tasks covered
9
14
5
11
Video editing
Video generation
Video subtitles
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Multilingual subtitle creation
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Video repurposing
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Video shortening
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Video effects
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Caption videos
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Presentations to videos
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Short videos
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Text to speech
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Video enhancement
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Video transcription
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Video translation
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Voiceovers
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Audio editing
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Audio enhancement
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Background noise reduction
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Multilingual video creation
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Screen recordings
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Social media management
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TikTok captions
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TikTok videos
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Transcription
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Video avatars
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YouTube shorts
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Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 2
▲ 0
▲ 1
▲ 0
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.