Clipchamp vs Descript vs Kapwing vs Submagic

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Clipchamp
vs
Competitor 1
Descript
Competitor 2
Kapwing
Competitor 3
Submagic
Compare
4 tools · best value per row highlighted
Your tool Clipchamp
clipchamp.com
Microsoft Clipchamp is an online video editor that lets anyone record, edit and share HD videos without expertise.
Competitor Descript
descript.com
Edit media by editing text instead of timelines
Competitor Kapwing
kapwing.com
Online video editor for internet content
Competitor Submagic
submagic.co
Submagic is an AI video editor for short-form content.
Traffic estimated monthly website traffic
Monthly visits
—
3.1Mvisits/mo
4.7Mvisits/mo
—
MoM change
—
▼ 10.2%
▼ 5.7%
—
6-month growth
—
+2.5%
-23.2%
—
Global rank web
—
#15,466
#9,509
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Avg. last 3 months
—
3.3M
4.9M
—
Bounce rate lower is better
—
35%
28%
—
Pages / visit
—
5.4
5.0
—
Visit duration
—
4m 03s
2m 50s
—
Traffic sources
—
● Direct 87% · ● Referral 9%
● Direct 89% · ● Referral 10%
—
ClipchampDescriptKapwingSubmagic
01.6M3.2M4.8M6.4MDescript · 3.3MDescript · 3.3MDescript · 3.5MDescript · 3MDescript · 3.2MDescript · 3.1MDescript · 3.4MDescript · 3.4MDescript · 3.1MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7M1M10MDescript · 3.3MDescript · 3.3MDescript · 3.5MDescript · 3MDescript · 3.2MDescript · 3.1MDescript · 3.4MDescript · 3.4MDescript · 3.1MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Free
Freemium
Freemium
Paid
Starting price
Free
$16per month · free tier available
$16per month · free tier available
$12per month
Free tier
–
Free trial
–
–
API access
–
–
–
Plans
—
Free FreeHobbyist $16/moCreator $24/moBusiness $50/mo+1 more
Free FreePro $16/moBusiness $50/moEnterprise Custom
Starter $12/moPro $23/moBusiness $41/moCustom Custom
Capabilities input → output
Input
VideoTextImagesAudio
AudioVideoText
VideoTextImagesAudio
VideoWeb pages
Output
VideoAudio
VideoTextAudio
Video
Video
Skill level
Beginner-friendly
Intermediate
Beginner-friendly
Beginner-friendly
Categories
Tasks what each tool can do · 2 shared · core   partial
Tasks covered
11
14
9
14
Video editing
Video subtitles
Video generation
–
Video shortening
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Text to speech
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–
Transcription
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–
Video repurposing
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–
Video translation
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–
Audio editing
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–
Audio enhancement
–
–
Multilingual subtitle creation
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–
Screen recordings
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–
Caption videos
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–
–
Podcast editing
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–
–
Presentations to videos
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–
–
Short videos
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–
–
Video transcription
–
–
–
Voice cloning
–
–
–
Voiceovers
–
–
–
Background noise reduction
–
–
–
Multilingual video creation
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–
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Podcasts
–
–
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Social media management
–
–
–
TikTok captions
–
–
–
TikTok videos
–
–
–
Video avatars
–
–
–
Video effects
–
–
–
Voice enhancement
–
–
–
Writing
–
–
–
YouTube shorts
–
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 0
▲ 2
▲ 0
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
–
–

Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.