Submagic vs Shotstack vs Rocket vs Kapwing

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Submagic
vs
Competitor 1
Shotstack
Competitor 2
Rocket
Competitor 3
Kapwing
Compare
4 tools · best value per row highlighted
Your tool Submagic
submagic.co
Submagic is an AI video editor for short-form content.
Remove
Competitor Shotstack
shotstack.io
Shotstack is a cloud video editing API that turns data and templates into rendered videos.
Make main Remove
Competitor Rocket
rocket.new
Complex projects drain tokens fast
Make main Remove
Competitor Kapwing
kapwing.com
Online video editor for internet content
Make main Remove
Traffic estimated monthly website traffic
Monthly visits
—
—
919.3Kvisits/mo
4.7Mvisits/mo
MoM change
—
—
▲ 48.2%
▼ 5.7%
6-month growth
—
—
+26.9%
-23.2%
Global rank web
—
—
#37,489
#9,509
Avg. last 3 months
—
—
778.9K
4.9M
Bounce rate lower is better
—
—
43%
28%
Pages / visit
—
—
8.5
5.0
Visit duration
—
—
4m 31s
2m 50s
Traffic sources
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—
● Direct 91% · ● Referral 7%
● Direct 89% · ● Referral 10%
SubmagicShotstackRocketKapwing
01.6M3.2M4.8M6.4MRocket · 953.2KRocket · 1.1MRocket · 1.2MRocket · 724.7KRocket · 768.4KRocket · 757.8KRocket · 797.2KRocket · 620.2KRocket · 919.3KKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7M100K1M10MRocket · 953.2KRocket · 1.1MRocket · 1.2MRocket · 724.7KRocket · 768.4KRocket · 757.8KRocket · 797.2KRocket · 620.2KRocket · 919.3KKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Paid
Freemium
Freemium
Freemium
Starting price
$12per month
$39per month
$25per month · free tier available
$16per month · free tier available
Free tier
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–
Free trial
–
–
API access
–
Plans
Starter $12/moPro $23/moBusiness $41/moCustom Custom
Pay as you go $10Starter $39/moPro $99/moScale $199/mo+1 more
Free FreePro $25/moRocket $50/moBooster $250/mo
Free FreePro $16/moBusiness $50/moEnterprise Custom
Capabilities input → output
Input
VideoWeb pages
VideoImagesCode
DocumentsTextWeb pages
AudioVideoTextImages
Output
Video
Video
AppsCodeDocuments
Video
Skill level
Beginner-friendly
Advanced
Intermediate
Beginner-friendly
Categories
Video EditingWriting & ContentAI Subtitle GeneratorAI Video Editor+1 more
Development & CodeVideo EditingAI APIAI Developer Tools+1 more
Development & CodeResearch & AnalyticsAI App BuilderAI Coding Assistant+2 more
Video CreationVideo EditingWriting & ContentAI Subtitle Generator+4 more
Tasks what each tool can do · 0 shared · core   partial
Tasks covered
14
5
8
9
Video editing
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Video generation
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Video subtitles
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Video repurposing
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Video shortening
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APIs
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Development
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–
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No-code
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–
–
Website building
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–
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Apps
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–
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Backend development
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–
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Caption videos
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Coding
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Developer tools
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Frontend development
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Multilingual subtitle creation
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Personalized videos
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Presentations to videos
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Short videos
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Video transcription
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Video translation
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Multilingual video creation
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Product development
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Social media management
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TikTok captions
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TikTok videos
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Video avatars
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Video effects
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YouTube shorts
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Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 0
▲ 0
▲ 2
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
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–
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.