Wondershare Filmora vs Submagic vs Vizard vs Kapwing

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Wondershare Filmora
vs
Competitor 1
Submagic
Competitor 2
Vizard
Competitor 3
Kapwing
Compare
4 tools · best value per row highlighted
Your tool Wondershare Filmora
filmora.wondershare.com
Video editing that does not require training
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Competitor Submagic
submagic.co
Submagic is an AI video editor for short-form content.
Make main Remove
Competitor Vizard
vizard.ai
Vizard is an AI video tool that turns long-form recordings into short clips ready for TikTok, Instagram, YouTube Shorts and other channels.
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Competitor Kapwing
kapwing.com
Online video editor for internet content
Make main Remove
Traffic estimated monthly website traffic
Monthly visits
1.6Mvisits/mo
—
—
4.7Mvisits/mo
MoM change
▼ 2.3%
—
—
▼ 5.7%
6-month growth
-9.1%
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—
-23.2%
Global rank web
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#9,509
Avg. last 3 months
1.8M
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—
4.9M
Bounce rate lower is better
67%
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—
28%
Pages / visit
1.9
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—
5.0
Visit duration
1m 35s
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—
2m 50s
Traffic sources
● Direct 89% · ● Referral 10%
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● Direct 89% · ● Referral 10%
Wondershare FilmoraSubmagicVizardKapwing
01.6M3.2M4.8M6.4MWondershare Filmora · 2.1MWondershare Filmora · 2.2MWondershare Filmora · 2.2MWondershare Filmora · 1.8MWondershare Filmora · 1.9MWondershare Filmora · 1.9MWondershare Filmora · 2MWondershare Filmora · 1.7MWondershare Filmora · 1.6MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7M1M10MWondershare Filmora · 2.1MWondershare Filmora · 2.2MWondershare Filmora · 2.2MWondershare Filmora · 1.8MWondershare Filmora · 1.9MWondershare Filmora · 1.9MWondershare Filmora · 2MWondershare Filmora · 1.7MWondershare Filmora · 1.6MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Paid
Free
Freemium
Starting price
$10per month · free tier available
$12per month
Free
$16per month · free tier available
Free tier
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Free trial
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–
API access
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–
Plans
Free Custom/yr
Starter $12/moPro $23/moBusiness $41/moCustom Custom
Free Free
Free FreePro $16/moBusiness $50/moEnterprise Custom
Capabilities input → output
Input
AudioImagesTextVideo
VideoWeb pages
Web pagesVideo
AudioVideoTextImages
Output
AudioVideo
Video
Video
Video
Skill level
Beginner-friendly
Beginner-friendly
Beginner-friendly
Beginner-friendly
Categories
Video CreationVideo EditingWriting & ContentAI Subtitle Generator+3 more
Video EditingWriting & ContentAI Subtitle GeneratorAI Video Editor+1 more
Video EditingWriting & ContentAI Subtitle GeneratorAI Video Editor+1 more
Video CreationVideo EditingWriting & ContentAI Subtitle Generator+4 more
Tasks what each tool can do · 2 shared · core   partial
Tasks covered
5
14
15
9
Video editing
Video generation
Video shortening
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Video repurposing
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Video subtitles
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Multilingual subtitle creation
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Short videos
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Video effects
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TikTok videos
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YouTube shorts
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Caption videos
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Presentations to videos
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Video curating
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Video enhancement
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Video transcription
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Video translation
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Video verticalization
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Agents
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Multilingual video creation
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Social media management
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Subtitle translation
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Team collaboration
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TikTok captions
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Transcription
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–
Video avatars
–
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 1
▲ 0
▲ 0
▲ 2
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
–
–

Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.