Submagic vs Runway vs Vizard vs Kapwing

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Submagic
vs
Competitor 1
Runway
Competitor 2
Vizard
Competitor 3
Kapwing
Compare
4 tools · best value per row highlighted
Your tool Submagic
submagic.co
Submagic is an AI video editor for short-form content.
Remove
Competitor Runway
runwayml.com
Runway is an AI company with three platforms built on the same world models.
Make main Remove
Competitor Vizard
vizard.ai
Vizard is an AI video tool that turns long-form recordings into short clips ready for TikTok, Instagram, YouTube Shorts and other channels.
Make main Remove
Competitor Kapwing
kapwing.com
Online video editor for internet content
Make main Remove
Traffic estimated monthly website traffic
Monthly visits
—
5.6Mvisits/mo
—
4.7Mvisits/mo
MoM change
—
▼ 8.0%
—
▼ 5.7%
6-month growth
—
-9.2%
—
-23.2%
Global rank web
—
#6,941
—
#9,509
Avg. last 3 months
—
6.1M
—
4.9M
Bounce rate lower is better
—
34%
—
28%
Pages / visit
—
7.5
—
5.0
Visit duration
—
5m 30s
—
2m 50s
Traffic sources
—
● Direct 87% · ● Referral 10%
—
● Direct 89% · ● Referral 10%
SubmagicRunwayVizardKapwing
02M4.1M6.1M8.2MRunway · 6.1MRunway · 5.9MRunway · 5.7MRunway · 5MRunway · 6.2MRunway · 6.7MRunway · 8.2MRunway · 6.5MRunway · 6.1MRunway · 5.6MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7M1M10MRunway · 6.1MRunway · 5.9MRunway · 5.7MRunway · 5MRunway · 6.2MRunway · 6.7MRunway · 8.2MRunway · 6.5MRunway · 6.1MRunway · 5.6MKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Paid
Freemium
Free
Freemium
Starting price
$12per month
$15per month · free tier available
Free
$16per month · free tier available
Free tier
–
Free trial
–
–
API access
–
–
Plans
Starter $12/moPro $23/moBusiness $41/moCustom Custom
Free FreeStandard $15/moPro $35/mo
Free Free
Free FreePro $16/moBusiness $50/moEnterprise Custom
Capabilities input → output
Input
VideoWeb pages
ImagesVideoText
VideoWeb pages
TextVideoImagesAudio
Output
Video
VideoImagesAudio
Video
Video
Skill level
Beginner-friendly
Intermediate
Beginner-friendly
Beginner-friendly
Categories
Video EditingWriting & ContentAI Subtitle GeneratorAI Video Editor+1 more
Development & CodeImage EditingImage GenerationVideo Creation+11 more
Video EditingWriting & ContentAI Subtitle GeneratorAI Video Editor+1 more
Video CreationVideo EditingWriting & ContentAI Subtitle Generator+4 more
Tasks what each tool can do · 2 shared · core   partial
Tasks covered
14
10
15
9
Video editing
Video generation
Video shortening
–
Video repurposing
–
Video subtitles
–
Short videos
–
–
Multilingual subtitle creation
–
–
TikTok videos
–
–
YouTube shorts
–
–
Animations
–
–
–
Caption videos
–
–
–
Image editing
–
–
–
Image generation
–
–
–
Image to image
–
–
–
Image to video
–
–
–
Lip sync
–
–
–
Presentations to videos
–
–
–
Video curating
–
–
–
Video transcription
–
–
–
Video translation
–
–
–
Video upscaling
–
–
–
Video verticalization
–
–
–
Agents
–
–
–
Multilingual video creation
–
–
–
Social media management
–
–
–
Subtitle translation
–
–
–
Team collaboration
–
–
–
TikTok captions
–
–
–
Transcription
–
–
–
Video avatars
–
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 1
▲ 0
▲ 2
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
–
–

Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.