Submagic vs Hal vs Lambda vs Kapwing

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Submagic
vs
Competitor 1
Hal
Competitor 2
Lambda
Competitor 3
Kapwing
Compare
4 tools · best value per row highlighted
Your tool Submagic
submagic.co
Submagic is an AI video editor for short-form content.
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Competitor Hal
hal9.com
Hal9 is a powerful platform for quickly building and deploying fully customizable AI chatbots, powered by your data with complete privacy. In just under 5 minutes, you can create a tailored chatbot t
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Competitor Lambda
lambda.ai
Lambda is a GPU cloud built for training and serving AI models.
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Competitor Kapwing
kapwing.com
Online video editor for internet content
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Traffic estimated monthly website traffic
Monthly visits
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3.4Kvisits/mo
—
4.7Mvisits/mo
MoM change
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▼ 10.9%
—
▼ 5.7%
6-month growth
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+60.6%
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-23.2%
Global rank web
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#6,156,551
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#9,509
Avg. last 3 months
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3.9K
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4.9M
Bounce rate lower is better
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39%
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28%
Pages / visit
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1.1
—
5.0
Visit duration
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—
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2m 50s
Traffic sources
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—
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● Direct 89% · ● Referral 10%
SubmagicHalLambdaKapwing
01.6M3.2M4.8M6.4MHal · 934Hal · 2.1KHal · 1.3KHal · 2.1KHal · 6.4KHal · 6.9KHal · 4.5KHal · 3.8KHal · 3.4KKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7M1001K10K100K1M10MHal · 934Hal · 2.1KHal · 1.3KHal · 2.1KHal · 6.4KHal · 6.9KHal · 4.5KHal · 3.8KHal · 3.4KKapwing · 5.8MKapwing · 6.4MKapwing · 5.9MKapwing · 5.5MKapwing · 6.1MKapwing · 5.5MKapwing · 5.6MKapwing · 5MKapwing · 4.9MKapwing · 4.7MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Paid
Freemium
Paid
Freemium
Starting price
$12per month
$2,000per month
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$16per month · free tier available
Free tier
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Free trial
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–
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API access
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Plans
Starter $12/moPro $23/moBusiness $41/moCustom Custom
Startups $2,000/mo
On-demand instances (8x GPU) CustomOn-demand instances (1x GPU) Custom1-Click Clusters CustomReserved / Superclusters Custom
Free FreePro $16/moBusiness $50/moEnterprise Custom
Capabilities input → output
Input
Web pagesVideo
CodeText
CodeData
AudioImagesTextVideo
Output
Video
Apps
Apps
Video
Skill level
Beginner-friendly
Intermediate
Advanced
Beginner-friendly
Categories
Video EditingWriting & ContentAI Subtitle GeneratorAI Video Editor+1 more
Development & CodeAI Developer Tools
Development & CodeAI Developer Tools
Video CreationVideo EditingWriting & ContentAI Subtitle Generator+4 more
Tasks what each tool can do · 0 shared · core   partial
Tasks covered
14
4
3
9
Video editing
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Video subtitles
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Video generation
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Video repurposing
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Video shortening
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Chatbot building
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Chatbots
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GPU infrastructure
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APIs
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Caption videos
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Document chat
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Multilingual subtitle creation
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Presentations to videos
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Short videos
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Video transcription
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Video translation
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Developer tools
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Model training
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Multilingual video creation
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Social media management
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TikTok captions
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TikTok videos
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Video avatars
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Video effects
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YouTube shorts
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Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
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▲ 2
Saves
0
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0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.