Recraft vs Vectr vs Looka vs Adobe Firefly

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Recraft
vs
Competitor 1
Vectr
Competitor 2
Looka
Competitor 3
Adobe Firefly
Compare
4 tools · best value per row highlighted
Your tool Recraft
recraft.ai
AI images built for designers
Competitor Vectr
vectr.com
Vectr is a cloud-based vector graphics editor with AI features for logos, SVG conversion and image creation.
Competitor Looka
looka.com
Looka, formerly known as Logojoy, is an AI-powered brand design service that helps entrepreneurs create a logo and a full brand identity in minutes.
Competitor Adobe Firefly
firefly.adobe.com
AI generation built into the tools professionals already use
Traffic estimated monthly website traffic
Monthly visits
1.6Mvisits/mo
241.3Kvisits/mo
—
20.6Mvisits/mo
MoM change
▼ 5.1%
▲ 8.0%
—
▲ 5.4%
6-month growth
-20.1%
+12.6%
—
+28.2%
Global rank web
#31,323
#174,748
—
—
Avg. last 3 months
1.6M
226K
—
20.6M
Bounce rate lower is better
36%
37%
—
41%
Pages / visit
3.7
2.9
—
3.5
Visit duration
2m 23s
51s
—
4m 52s
Traffic sources
● Direct 91% · ● Referral 7%
● Direct 89% · ● Referral 9%
—
● Direct 63% · ● Referral 35%
RecraftVectrLookaAdobe Firefly
05.4M10.8M16.2M21.6MRecraft · 2.1MRecraft · 2MRecraft · 2MRecraft · 1.9MRecraft · 2MRecraft · 1.8MRecraft · 1.7MRecraft · 1.6MRecraft · 1.7MRecraft · 1.6MVectr · 225.5KVectr · 238.5KVectr · 251.2KVectr · 214.3KVectr · 226.7KVectr · 214KVectr · 213.4KVectr · 223.3KVectr · 241.3KAdobe Firefly · 15MAdobe Firefly · 15.7MAdobe Firefly · 15.5MAdobe Firefly · 16.1MAdobe Firefly · 18.4MAdobe Firefly · 21MAdobe Firefly · 21.6MAdobe Firefly · 19.5MAdobe Firefly · 20.6M100K1M10M100MRecraft · 2.1MRecraft · 2MRecraft · 2MRecraft · 1.9MRecraft · 2MRecraft · 1.8MRecraft · 1.7MRecraft · 1.6MRecraft · 1.7MRecraft · 1.6MVectr · 225.5KVectr · 238.5KVectr · 251.2KVectr · 214.3KVectr · 226.7KVectr · 214KVectr · 213.4KVectr · 223.3KVectr · 241.3KAdobe Firefly · 15MAdobe Firefly · 15.7MAdobe Firefly · 15.5MAdobe Firefly · 16.1MAdobe Firefly · 18.4MAdobe Firefly · 21MAdobe Firefly · 21.6MAdobe Firefly · 19.5MAdobe Firefly · 20.6MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Freemium
—
Freemium
Starting price
$20per month · free tier available
$1.99per month
—
$9.99per month · free tier available
Free tier
–
–
Free trial
–
–
–
API access
–
–
–
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Plans
—
Plus (Yearly) $1.99/moPremium (Yearly) $4.99/moPlus (Monthly) $3.99/moPremium (Monthly) $9.98/mo
—
Free FreeStandard $9.99/moPro $19.99/moPro Plus $49.99/mo+1 more
Capabilities input → output
Input
ImagesText
ImagesText
Text
ImagesTextVideo
Output
Images
ImagesVideo
Images
AudioImagesVideo
Skill level
Beginner-friendly
Intermediate
Beginner-friendly
Beginner-friendly
Categories
Tasks what each tool can do · 0 shared · core   partial
Tasks covered
11
15
8
10
Image generation
–
Logo idea generation
–
Vector graphics
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Logo ideas
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Logos
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–
Vector design
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–
Background removal
–
–
Image upscaling
–
–
Video generation
–
–
Graphic design
–
–
Image editing
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–
Image to image
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–
Image to SVG
–
–
–
Brand identity
–
–
–
Business cards
–
–
–
Editable SVGs
–
–
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Icons
–
–
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Image conversion
–
–
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Image expansion
–
–
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Image to video
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–
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Images videos
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–
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Sound effects
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–
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Audio
–
–
–
Image enhancement
–
–
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Product mockups
–
–
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SVG illustrations
–
–
–
Social media graphics
–
–
–
Website building
–
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 0
▲ 0
▲ 1
Saves
0
0
0
1
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
–
–

Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.