ElevenLabs vs HeyGen vs Synthesia vs Universal-3 Pro by AssemblyAI

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
ElevenLabs
vs
Competitor 1
HeyGen
Competitor 2
Synthesia
Competitor 3
Universal-3 Pro by AssemblyAI
Compare
4 tools · best value per row highlighted
Your tool ElevenLabs
elevenlabs.io
AI voices that actually sound like real people
Competitor HeyGen
heygen.com
Your face speaking languages you don't know
Competitor Synthesia
synthesia.io
Video presenters without cameras or studios
Competitor Universal-3 Pro by AssemblyAI
assemblyai.com
Speech-to-text API built for accuracy at scale
Traffic estimated monthly website traffic
Monthly visits
36.4Mvisits/mo
10.7Mvisits/mo
1.8Mvisits/mo
457.8Kvisits/mo
MoM change
▲ 5.6%
▲ 10.8%
▼ 0.5%
▼ 12.0%
6-month growth
+13.1%
+16.7%
+2.6%
-16.3%
Global rank web
#1,132
#3,689
#18,511
#87,404
Avg. last 3 months
34.8M
10.3M
1.9M
518.4K
Bounce rate lower is better
41%
38%
41%
37%
Pages / visit
6.3
8.0
9.9
4.0
Visit duration
4m 47s
7m 15s
5m 49s
3m 12s
Traffic sources
● Direct 91% · ● Referral 7%
● Direct 93% · ● Referral 5%
● Direct 78% · ● Referral 18%
● Direct 91% · ● Referral 8%
ElevenLabsHeyGenSynthesiaUniversal-3 Pro by AssemblyAI
09.1M18.2M27.3M36.4MElevenLabs · 23.4MElevenLabs · 27MElevenLabs · 30.8MElevenLabs · 27.8MElevenLabs · 32.2MElevenLabs · 33.3MElevenLabs · 35.1MElevenLabs · 33.6MElevenLabs · 34.5MElevenLabs · 36.4MHeyGen · 9.3MHeyGen · 8.7MHeyGen · 10.2MHeyGen · 9.1MHeyGen · 10.6MHeyGen · 11.2MHeyGen · 10.5MHeyGen · 9.6MHeyGen · 10.7MSynthesia · 1.9MSynthesia · 2.2MSynthesia · 2MSynthesia · 1.7MSynthesia · 1.8MSynthesia · 1.7MSynthesia · 1.9MSynthesia · 1.9MSynthesia · 1.8MSynthesia · 1.8MUniversal-3 Pro by AssemblyAI · 568.9KUniversal-3 Pro by AssemblyAI · 565KUniversal-3 Pro by AssemblyAI · 595.5KUniversal-3 Pro by AssemblyAI · 506.7KUniversal-3 Pro by AssemblyAI · 547.2KUniversal-3 Pro by AssemblyAI · 590.1KUniversal-3 Pro by AssemblyAI · 628.7KUniversal-3 Pro by AssemblyAI · 577KUniversal-3 Pro by AssemblyAI · 520.4KUniversal-3 Pro by AssemblyAI · 457.8K100K1M10M100MElevenLabs · 23.4MElevenLabs · 27MElevenLabs · 30.8MElevenLabs · 27.8MElevenLabs · 32.2MElevenLabs · 33.3MElevenLabs · 35.1MElevenLabs · 33.6MElevenLabs · 34.5MElevenLabs · 36.4MHeyGen · 9.3MHeyGen · 8.7MHeyGen · 10.2MHeyGen · 9.1MHeyGen · 10.6MHeyGen · 11.2MHeyGen · 10.5MHeyGen · 9.6MHeyGen · 10.7MSynthesia · 1.9MSynthesia · 2.2MSynthesia · 2MSynthesia · 1.7MSynthesia · 1.8MSynthesia · 1.7MSynthesia · 1.9MSynthesia · 1.9MSynthesia · 1.8MSynthesia · 1.8MUniversal-3 Pro by AssemblyAI · 568.9KUniversal-3 Pro by AssemblyAI · 565KUniversal-3 Pro by AssemblyAI · 595.5KUniversal-3 Pro by AssemblyAI · 506.7KUniversal-3 Pro by AssemblyAI · 547.2KUniversal-3 Pro by AssemblyAI · 590.1KUniversal-3 Pro by AssemblyAI · 628.7KUniversal-3 Pro by AssemblyAI · 577KUniversal-3 Pro by AssemblyAI · 520.4KUniversal-3 Pro by AssemblyAI · 457.8KNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Freemium
Freemium
Freemium
Starting price
$6per month · free tier available
$29per month · free tier available
$18per month · free tier available
Free tier
Free tier
Free trial
–
–
API access
–
–
–
–
Plans
Free FreeStarter $6/moCreator $22/moPro $99/mo+3 more
Free FreeCreator $29/moPro $49/moBusiness $149/mo+1 more
Basic FreeStarter $29/moCreator $89/moEnterprise Custom/yr
Free Trial FreePay-as-you-go Universal-2 $0.15/moPay-as-you-go Universal-3.5 Pro $0.21/mo
Capabilities input → output
Input
TextVideoAudio
AudioImagesTextVideo
DocumentsTextWeb pagesVideo
Audio
Output
VideoTextAudioApps
Video
Video
Text
Skill level
Intermediate
Beginner-friendly
Intermediate
Advanced
Categories
Tasks what each tool can do · 0 shared · core   partial
Tasks covered
16
11
11
3
Voice cloning
–
Dubbing
–
Video dubbing
–
Video avatars
–
–
Video generation
–
–
Text to speech
–
–
Transcription
–
–
Video translation
–
–
Multilingual video creation
–
–
Avatar animation
–
–
Video editing
–
–
APIs
–
–
–
Audiobooks
–
–
–
Image to video
–
–
–
Lip sync
–
–
–
Music
–
–
–
Music creation
–
–
–
Sound effects
–
–
–
Voice
–
–
–
Voice changing
–
–
–
Audio
–
–
–
Call answering
–
–
–
Call center automation
–
–
–
Courses
–
–
–
Podcast transcription
–
–
–
Podcasts
–
–
–
Voice assistance
–
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 1
▲ 0
▲ 1
▲ 0
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
–
–

Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.