Adobe Firefly vs Luma API vs Runway

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Adobe Firefly
vs
Competitor 1
Luma API
Competitor 2
Runway
Competitor 3
Compare
3 tools · best value per row highlighted
Your tool Adobe Firefly
firefly.adobe.com
AI generation built into the tools professionals already use
Competitor Luma API
lumalabs.ai
Luma API gives developers programmatic access to Luma's generative media models.
Competitor Runway
runwayml.com
Runway is an AI company with three platforms built on the same world models.
Traffic estimated monthly website traffic
Monthly visits
20.6Mvisits/mo
—
5.6Mvisits/mo
MoM change
▲ 5.4%
—
▼ 8.0%
6-month growth
+28.2%
—
-9.2%
Global rank web
—
—
#6,941
Avg. last 3 months
20.6M
—
6.1M
Bounce rate lower is better
41%
—
34%
Pages / visit
3.5
—
7.5
Visit duration
4m 52s
—
5m 30s
Traffic sources
● Direct 63% · ● Referral 35%
—
● Direct 87% · ● Referral 10%
Adobe FireflyLuma APIRunway
05.4M10.8M16.2M21.6MAdobe Firefly · 15MAdobe Firefly · 15.7MAdobe Firefly · 15.5MAdobe Firefly · 16.1MAdobe Firefly · 18.4MAdobe Firefly · 21MAdobe Firefly · 21.6MAdobe Firefly · 19.5MAdobe Firefly · 20.6MRunway · 6.1MRunway · 5.9MRunway · 5.7MRunway · 5MRunway · 6.2MRunway · 6.7MRunway · 8.2MRunway · 6.5MRunway · 6.1MRunway · 5.6M1M10M100MAdobe Firefly · 15MAdobe Firefly · 15.7MAdobe Firefly · 15.5MAdobe Firefly · 16.1MAdobe Firefly · 18.4MAdobe Firefly · 21MAdobe Firefly · 21.6MAdobe Firefly · 19.5MAdobe Firefly · 20.6MRunway · 6.1MRunway · 5.9MRunway · 5.7MRunway · 5MRunway · 6.2MRunway · 6.7MRunway · 8.2MRunway · 6.5MRunway · 6.1MRunway · 5.6MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Paid
Freemium
Starting price
$9.99per month · free tier available
$25per month
$15per month · free tier available
Free tier
–
Free trial
–
API access
–
–
Plans
Free FreeStandard $9.99/moPro $19.99/moPro Plus $49.99/mo+1 more
Plus $30/moPro $90/moUltra $300/moTeam Custom+1 more
Free FreeStandard $15/moPro $35/mo
Capabilities input → output
Input
ImagesTextVideo
VideoTextImages
ImagesVideoText
Output
AudioImagesVideo
VideoImages
VideoImagesAudio
Skill level
Beginner-friendly
Advanced
Intermediate
Categories
Tasks what each tool can do · 3 shared · core   partial
Tasks covered
10
5
10
Video generation
Image generation
Image to video
Image editing
–
Image to image
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APIs
–
–
Animations
–
–
Developer tools
–
–
Image expansion
–
–
Images videos
–
–
Lip sync
–
–
Sound effects
–
–
Video editing
–
–
Video upscaling
–
–
Audio
–
–
Vector graphics
–
–
Video enhancement
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 1
▲ 0
▲ 1
Saves
1
0
0
Reviews
0
0
0
Prompts
0
0
0
Verified listing
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–
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.