Instantly vs SalesTarget vs Lemlist vs Mailshake

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Instantly
vs
Competitor 1
SalesTarget
Competitor 2
Lemlist
Competitor 3
Mailshake
Compare
4 tools · best value per row highlighted
Your tool Instantly
instantly.ai
Instantly automatically rotates your emails across dozens of sending addresses
Competitor SalesTarget
salestarget.ai
A sales development rep at a B2B software company needs to book 20 demos this month
Competitor Lemlist
lemlist.com
Personal touch at scale for outreach
Competitor Mailshake
mailshake.com
Mailshake is a sales engagement platform for cold outreach across email, phone and social channels.
Traffic estimated monthly website traffic
Monthly visits
2.2Mvisits/mo
10Kvisits/mo
967.7Kvisits/mo
—
MoM change
▼ 11.9%
▲ 117.9%
▲ 7.5%
—
6-month growth
-15.9%
+225.8%
+14.5%
—
Global rank web
#17,674
#2,420,724
#43,387
—
Avg. last 3 months
2.5M
6.7K
916.6K
—
Bounce rate lower is better
37%
54%
28%
—
Pages / visit
7.7
1.4
7.9
—
Visit duration
6m 52s
3s
8m 36s
—
Traffic sources
● Direct 81% · ● Referral 16%
● Direct 87% · ● Referral 13%
● Direct 88% · ● Mail 8%
—
InstantlySalesTargetLemlistMailshake
0775.4K1.6M2.3M3.1MInstantly · 2.3MInstantly · 2.8MInstantly · 3.1MInstantly · 2.5MInstantly · 2.7MInstantly · 2.5MInstantly · 2.3MInstantly · 2.6MInstantly · 2.5MInstantly · 2.2MSalesTarget · 933SalesTarget · 447SalesTarget · 3.1KSalesTarget · 4.4KSalesTarget · 6.4KSalesTarget · 5.5KSalesTarget · 4.6KSalesTarget · 10KLemlist · 793.3KLemlist · 731.7KLemlist · 829.2KLemlist · 845.3KLemlist · 875KLemlist · 880.5KLemlist · 882.3KLemlist · 899.8KLemlist · 967.7K1001K10K100K1M10MInstantly · 2.3MInstantly · 2.8MInstantly · 3.1MInstantly · 2.5MInstantly · 2.7MInstantly · 2.5MInstantly · 2.3MInstantly · 2.6MInstantly · 2.5MInstantly · 2.2MSalesTarget · 933SalesTarget · 447SalesTarget · 3.1KSalesTarget · 4.4KSalesTarget · 6.4KSalesTarget · 5.5KSalesTarget · 4.6KSalesTarget · 10KLemlist · 793.3KLemlist · 731.7KLemlist · 829.2KLemlist · 845.3KLemlist · 875KLemlist · 880.5KLemlist · 882.3KLemlist · 899.8KLemlist · 967.7KNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Paid
Freemium
Paid
Paid
Starting price
$37.6per month
Free tier
$55per month
$25per month
Free tier
–
–
–
Free trial
–
–
API access
–
–
–
Plans
Growth $37.60/moStarter Outreach $47/moScale $175/moAgency $500/mo+1 more
Free Credits Free
Free Trial Custom/freeEmail $55/moMultichannel $87/moEnterprise Custom/mo
Starter $25/moEmail Outreach $45/moSales Engagement $85/moAgency Custom+2 more
Capabilities input → output
Input
DataText
DataText
DataText
DataText
Output
DataText
DataText
DataText
DataText
Skill level
Intermediate
Intermediate
Intermediate
Beginner-friendly
Categories
Tasks what each tool can do · 2 shared · core   partial
Tasks covered
10
4
11
4
Lead generation
Sales emails
Email outreach
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Sales
–
Email marketing
–
–
Email LinkedIn outreach
–
–
Sales automation
–
–
Sales prospecting
–
–
Email automation
–
–
–
Email configuration
–
–
–
Email management
–
–
–
Email tracking
–
–
–
LinkedIn customer leads
–
–
–
LinkedIn outreach
–
–
–
WhatsApp customer engagement
–
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 0
▲ 0
▲ 0
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
–
–

Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.