Confluence vs Format Magic vs Guru

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Confluence
vs
Competitor 1
Format Magic
Competitor 2
Guru
Competitor 3
Suggested competitors for Confluence: Glean81% GitBook81% Knowledge Plane81% Document36079% Stacks78% Question Base78% Pinster AI77% Ferndesk76%
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3 tools · best value per row highlighted
Your tool Confluence
atlassian.com
Confluence is Atlassian's AI-assisted workspace for ideas, docs and company knowledge, where teams write, organize and find information together.
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Competitor Format Magic
formatmagic.ai
Format Magic is an Artificial Intelligence (AI) powered tool designed to transform plain text inputs into professionally formatted documents swiftly and effortlessly. This tool provides users with a s
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Competitor Guru
getguru.com
Guru is a governed knowledge layer for enterprise AI that structures, verifies and continuously improves company knowledge so every person and AI tool receives answers they can trust.
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Traffic estimated monthly website traffic
Monthly visits
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68.8Kvisits/mo
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MoM change
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▼ 25.0%
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6-month growth
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-41.1%
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Global rank web
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#468,978
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Avg. last 3 months
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86.3K
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Bounce rate lower is better
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47%
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Pages / visit
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1.6
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Visit duration
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26s
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Traffic sources
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● Direct 84% · ● Referral 15%
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ConfluenceFormat MagicGuru
036K72.1K108.1K144.2KFormat Magic · 67.2KFormat Magic · 116.9KFormat Magic · 144.2KFormat Magic · 132KFormat Magic · 116.8KFormat Magic · 130.2KFormat Magic · 133KFormat Magic · 98.3KFormat Magic · 91.7KFormat Magic · 68.8K10K100K1MFormat Magic · 67.2KFormat Magic · 116.9KFormat Magic · 144.2KFormat Magic · 132KFormat Magic · 116.8KFormat Magic · 130.2KFormat Magic · 133KFormat Magic · 98.3KFormat Magic · 91.7KFormat Magic · 68.8KNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Freemium
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Starting price
$5.42per month · free tier available
$9.95per month · free tier available
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Free tier
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Free trial
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API access
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Plans
Free FreeStandard $5.42/moPremium $10.44/moEnterprise Custom
Free FreeBasic $9.95/moPro $14.95/moPremium $19.95/mo
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Capabilities input → output
Input
DocumentsText
DocumentsText
DocumentsText
Output
DocumentsSlidesText
Documents
Text
Skill level
Intermediate
Beginner-friendly
Intermediate
Categories
Education & LearningAI Knowledge Management
Productivity & OfficeAI Documents Generator
Education & LearningAI Knowledge Management
Tasks what each tool can do · 1 shared · core   partial
Tasks covered
11
5
8
Document creation
Knowledge bases
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Knowledge
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AI search
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Digital information management
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Knowledge sourcing
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Document formatting
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Confluence assistance
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Document transformation
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Knowledge exchange
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Knowledge optimization
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Summarizing
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Team collaboration
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Templates
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Business document refinement
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Business productivity
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Document writing
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Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 0
▲ 0
Saves
0
0
0
Reviews
0
0
0
Prompts
0
0
0
Verified listing
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.