Close vs Lever vs Affinity vs Hubspot

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Close
vs
Competitor 1
Lever
Competitor 2
Affinity
Competitor 3
Hubspot
Compare
4 tools · best value per row highlighted
Your tool Close
close.com
Close is a sales CRM for teams that sell by phone, email and text.
Remove
Competitor Lever
lever.co
Opening Lever drops you into a recruiting dashboard where candidate profiles stack up with AI-generated fit scores next to each name
Make main Remove
Competitor Affinity
affinity.co
A venture partner at a growth-stage fund spends hours each week digging through email threads to figure out who on the team knows the CEO at a promising Series B company
Make main Remove
Competitor Hubspot
hubspot.com
HubSpot is a customer platform that places marketing, sales, service, content and data on one CRM.
Make main Remove
Traffic estimated monthly website traffic
Monthly visits
—
12.1Mvisits/mo
503.1Kvisits/mo
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MoM change
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▲ 6.6%
▲ 11.6%
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6-month growth
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-6.4%
-7.2%
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Global rank web
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#4,824
#79,937
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Avg. last 3 months
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11.7M
459.3K
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Bounce rate lower is better
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41%
31%
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Pages / visit
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3.3
6.6
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Visit duration
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3m 37s
6m 04s
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Traffic sources
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● Direct 61% · ● Referral 34%
● Direct 94% · ● Referral 4%
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CloseLeverAffinityHubspot
03.5M6.9M10.4M13.8MLever · 10.5MLever · 13.8MLever · 12.9MLever · 13.5MLever · 12.7MLever · 11.8MLever · 11.3MLever · 12.1MAffinity · 571.2KAffinity · 542.3KAffinity · 612.8KAffinity · 513.9KAffinity · 424.1KAffinity · 450.9KAffinity · 503.1K100K1M10M100MLever · 10.5MLever · 13.8MLever · 12.9MLever · 13.5MLever · 12.7MLever · 11.8MLever · 11.3MLever · 12.1MAffinity · 571.2KAffinity · 542.3KAffinity · 612.8KAffinity · 513.9KAffinity · 424.1KAffinity · 450.9KAffinity · 503.1KDec '25Jan '26FebMarAprMayJunJul
Pricing
Model
Paid
Freemium
Paid
Freemium
Starting price
$9per month
—
$2,000per month
€7per month · free tier available
Free tier
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Free trial
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API access
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Plans
Solo $9/moEssentials $35/moGrowth $99/moScale $139/mo
Custom Quote Custom
Essential $2,000/yrScale $2,300/yrAdvanced $2,700/yrEnterprise Custom
Free FreeStarter €7/moProfessional €90/moEnterprise €175/mo
Capabilities input → output
Input
AudioData
DocumentsText
DataText
DataText
Output
AudioText
Data
DataText
DataText
Skill level
Intermediate
Intermediate
Intermediate
Intermediate
Categories
Business & MarketingAI CRMAI Sales
Business & MarketingAI Recruiting
Business & MarketingAI CRM
Business & MarketingAI CRMAI Customer ServiceAI Email Marketing+2 more
Tasks what each tool can do · 0 shared · core   partial
Tasks covered
11
8
3
11
CRM
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Sales
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Agents
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Sales automation
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Lead generation
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Candidate screening
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Recruiting
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Sales calls
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Customer support
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Deal tracking
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Email follow-ups
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Email marketing
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Job recruitment
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Lead management
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Marketing
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Recruitment assistance
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Voice agents
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Call summaries
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Customer support chatbot
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Fraud detection
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Fraud prevention
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HR
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Marketing automation
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Meeting scheduling
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Resumes
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Sales prospecting
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Community on aitoolstime
Rating
no ratings yet
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Upvotes
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Saves
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Reviews
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Prompts
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Verified listing
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.