Canva Magic Write vs Rytr vs GhostWryter vs Lex

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
Canva Magic Write
vs
Competitor 1
Rytr
Competitor 2
GhostWryter
Competitor 3
Lex
Compare
4 tools · best value per row highlighted
Your tool Canva Magic Write
canva.com
Canva Magic Write is an AI text generator built into Canva, powered by OpenAI.
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Competitor Rytr
rytr.me
AI writing that does not cost more than hiring would
Make main Remove
Competitor GhostWryter
ghostwryter.net
GhostWryter brings AI-powered writing assistance directly into Google Docs, generating SEO texts, blog posts, and marketing materials in seconds
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Competitor Lex
lex.page
Lex is a collaborative word processor with AI editing tools built in.
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Traffic estimated monthly website traffic
Monthly visits
—
160.7Kvisits/mo
—
48Kvisits/mo
MoM change
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▲ 2.3%
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▼ 21.4%
6-month growth
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-29.9%
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-27.5%
Global rank web
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#271,765
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#545,991
Avg. last 3 months
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155.4K
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57.8K
Bounce rate lower is better
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40%
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39%
Pages / visit
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2.3
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2.5
Visit duration
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38s
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41s
Traffic sources
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● Direct 85% · ● Referral 11%
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● Direct 94% · ● Referral 4%
Canva Magic WriteRytrGhostWryterLex
081.3K162.5K243.8K325.1KRytr · 325.1KRytr · 298.8KRytr · 275KRytr · 206.8KRytr · 229.2KRytr · 205.4KRytr · 185.5KRytr · 148.3KRytr · 157.1KRytr · 160.7KLex · 71KLex · 101.7KLex · 89.5KLex · 77KLex · 66.2KLex · 65.2KLex · 63.3KLex · 64.4KLex · 61.1KLex · 48K10K100K1MRytr · 325.1KRytr · 298.8KRytr · 275KRytr · 206.8KRytr · 229.2KRytr · 205.4KRytr · 185.5KRytr · 148.3KRytr · 157.1KRytr · 160.7KLex · 71KLex · 101.7KLex · 89.5KLex · 77KLex · 66.2KLex · 65.2KLex · 63.3KLex · 64.4KLex · 61.1KLex · 48KNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Freemium
Paid
Freemium
Starting price
€9.17per month · free tier available
$7.5per month · free tier available
$2.99per month
$8per month · free tier available
Free tier
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Free trial
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–
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API access
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–
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Plans
Free FreePro €110/yrBusiness €170/yrEnterprise Custom
Free FreeUnlimited $7.50/moPremium $24.16/mo
Subscription $2.99/mo
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Capabilities input → output
Input
Text
Text
Text
Text
Output
Text
Text
Text
Text
Skill level
Beginner-friendly
Beginner-friendly
Beginner-friendly
Beginner-friendly
Categories
Writing & ContentAI CopywritingAI Writing Assistants
Writing & ContentAI CopywritingAI Writing Assistants
Writing & ContentAI Blog GeneratorAI Writing AssistantsSEO Writing AI
Writing & ContentAI Writing Assistants
Tasks what each tool can do · 1 shared · core   partial
Tasks covered
13
10
7
6
Writing
Content ideas
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Blogging
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Copywriting
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Document writing
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Content
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SEO writing
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Content critique
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Content titles
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Email writing
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Marketing content
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Product descriptions
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–
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Social media captions
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Website content
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Writing outlines
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Ad copy
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Article writing
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Cover letters
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Email replies
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Letter drafting
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Product ideas
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Short form writing
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Social media ads
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Social media posts
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Writing advice
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Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 1
▲ 0
▲ 0
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
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Verified listing
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Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.