SalesTarget vs Lemlist vs Apollo.io vs Instantly

Which one fits you in 2026? Traffic, pricing, input → output, tasks and community side by side.

Your tool
SalesTarget
vs
Competitor 1
Lemlist
Competitor 2
Apollo.io
Competitor 3
Instantly
Compare
4 tools · best value per row highlighted
Your tool SalesTarget
salestarget.ai
A sales development rep at a B2B software company needs to book 20 demos this month
Competitor Lemlist
lemlist.com
Personal touch at scale for outreach
Competitor Apollo.io
apollo.io
Apollo.io is an AI sales platform built as one connected go-to-market system.
Competitor Instantly
instantly.ai
Instantly automatically rotates your emails across dozens of sending addresses
Traffic estimated monthly website traffic
Monthly visits
10Kvisits/mo
967.7Kvisits/mo
—
2.2Mvisits/mo
MoM change
▲ 117.9%
▲ 7.5%
—
▼ 11.9%
6-month growth
+225.8%
+14.5%
—
-15.9%
Global rank web
#2,420,724
#43,387
—
#17,674
Avg. last 3 months
6.7K
916.6K
—
2.5M
Bounce rate lower is better
54%
28%
—
37%
Pages / visit
1.4
7.9
—
7.7
Visit duration
3s
8m 36s
—
6m 52s
Traffic sources
● Direct 87% · ● Referral 13%
● Direct 88% · ● Mail 8%
—
● Direct 81% · ● Referral 16%
SalesTargetLemlistApollo.ioInstantly
0775.4K1.6M2.3M3.1MSalesTarget · 933SalesTarget · 447SalesTarget · 3.1KSalesTarget · 4.4KSalesTarget · 6.4KSalesTarget · 5.5KSalesTarget · 4.6KSalesTarget · 10KLemlist · 793.3KLemlist · 731.7KLemlist · 829.2KLemlist · 845.3KLemlist · 875KLemlist · 880.5KLemlist · 882.3KLemlist · 899.8KLemlist · 967.7KInstantly · 2.3MInstantly · 2.8MInstantly · 3.1MInstantly · 2.5MInstantly · 2.7MInstantly · 2.5MInstantly · 2.3MInstantly · 2.6MInstantly · 2.5MInstantly · 2.2M1001K10K100K1M10MSalesTarget · 933SalesTarget · 447SalesTarget · 3.1KSalesTarget · 4.4KSalesTarget · 6.4KSalesTarget · 5.5KSalesTarget · 4.6KSalesTarget · 10KLemlist · 793.3KLemlist · 731.7KLemlist · 829.2KLemlist · 845.3KLemlist · 875KLemlist · 880.5KLemlist · 882.3KLemlist · 899.8KLemlist · 967.7KInstantly · 2.3MInstantly · 2.8MInstantly · 3.1MInstantly · 2.5MInstantly · 2.7MInstantly · 2.5MInstantly · 2.3MInstantly · 2.6MInstantly · 2.5MInstantly · 2.2MNov '25DecJan '26FebMarAprMayJunJulAug
Pricing
Model
Freemium
Paid
—
Paid
Starting price
Free tier
$55per month
—
$37.6per month
Free tier
–
–
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Free trial
–
–
API access
–
–
–
Plans
Free Credits Free
Free Trial Custom/freeEmail $55/moMultichannel $87/moEnterprise Custom/mo
—
Growth $37.60/moStarter Outreach $47/moScale $175/moAgency $500/mo+1 more
Capabilities input → output
Input
DataText
DataText
DataText
DataText
Output
DataText
DataText
DataText
DataText
Skill level
Intermediate
Intermediate
Intermediate
Intermediate
Categories
Tasks what each tool can do · 4 shared · core   partial
Tasks covered
14
11
11
10
Lead generation
Sales prospecting
Sales
Sales emails
Email outreach
–
Email marketing
–
Sales automation
–
Email LinkedIn outreach
–
–
LinkedIn outreach
–
–
Email automation
–
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CRM
–
–
Lead management
–
–
B2B sales
–
–
–
Agents
–
–
–
Email configuration
–
–
–
Email management
–
–
–
Email tracking
–
–
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Gtm
–
–
–
LinkedIn automation
–
–
–
LinkedIn customer leads
–
–
–
Customer leads
–
–
–
Meeting scheduling
–
–
–
WhatsApp customer engagement
–
–
–
Community on aitoolstime
Rating
no ratings yet
no ratings yet
no ratings yet
no ratings yet
Upvotes
▲ 0
▲ 0
▲ 0
▲ 0
Saves
0
0
0
0
Reviews
0
0
0
0
Prompts
0
0
0
0
Verified listing
–
–
–
–

Traffic figures are third-party estimates for the tool's own domain; tools sharing a domain with a bigger product are not counted. Pricing is captured from each tool's site and may lag.