Unwrap is a customer intelligence platform that turns scattered feedback into structured, prioritized insights. It connects to feedback from thousands of sources, uses an Auto Tagger to categorize every comment without manual tagging, and surfaces trends proactively, including ones nobody thought to look for. An Assistant answers questions about your feedback in natural language, Dashboards can be shared by team, Alerts flag emerging issues, and a Responder helps you reply faster and keep customers informed.
The product serves customer experience leads, product managers and executives at consumer-facing companies. Customer support teams use it to catch problems early, product teams use it to prioritize roadmaps against what customers actually say, and leadership uses shared dashboards to stay close to the voice of the customer. Case studies span retail and consumer, travel and logistics, and software, and one customer quote comes from a VP of Guest Support at lululemon. Security-minded buyers get SOC 2 Type II and GDPR compliance, SSO, activity monitoring and automatic PII redaction, plus control over how data is used across the stack.
Typical scenarios include spotting that complaints about a specific app behavior are tripling year over year, seeing which share of Android users report trouble searching for store locations, or noticing that a complaint is fading after a fix. Teams also use it to inform roadmaps, allocate support resources, and respond to customers directly from the insights. Setup follows three steps: connect your feedback, analyze it as messy input becomes delivered insights, and act on what matters. Unwrap also offers personalized onboarding and expert guidance tailored to each business.