Social Hub.AI is an enterprise platform for growing revenue from existing customers. It uses AI agents in a loop: capture online and in-store behavior, decide the next best action for each member, activate it across email, SMS, app and store, and build loyalty assets that feed the next cycle. At its center is a consumer world model, a behavior model plus a digital twin of what each member would do next. It reports managing more than 400 million members across 50 or more brands in over 12 countries.
It is built for retail and consumer-brand enterprises such as apparel, quick-service restaurants, beauty, automotive, travel and hotels, media and sports. CMOs, CRM and loyalty heads, and e-commerce leaders with large member bases are the main buyers. Teams that run hundreds of campaigns a year with small internal staff can set goals and guardrails and let the agents optimize. Reference customers named include VF Corporation, McDonald's China and General Motors.
A fashion brand can unify web and point-of-sale events and attribute a card payment at the till to a member in real time. A retailer facing churn risk can have agents choose the offer, as DEFACTO reportedly cut promotion cost from 20 percent to 7 percent. A restaurant chain can turn loyalty points into coupons that trigger the next purchase, and an automaker can qualify sales leads through a direct-to-consumer community. Marketers can trigger the next message within seconds and calculate LTV to CAC potential before booking a demo.
