Meta AI is Meta's personal AI assistant, built on the company's Llama models. It answers questions, holds conversations, generates images from text prompts and supports voice interaction. You can use it on the meta.ai website and in a dedicated app, and it also appears inside WhatsApp, Instagram, Messenger and Facebook, so help is available within the apps people already use to talk to friends and family. Meta AI is free to use.
It suits everyday consumers who want a general-purpose assistant without setting up accounts on separate services. Students can ask for explanations or help brainstorming, creators can generate images for posts, and people who spend most of their day in messaging apps can get answers without switching context. Because it lives inside Meta's social and messaging products, it is convenient for users who are not technical and would rather not learn a new tool. Anyone curious about conversational AI can try it at no cost.
Typical uses include asking a quick factual question while chatting in a group, getting ideas for a trip or a gift, drafting a short message or caption, and producing an image for a social post from a written description. Users can talk to it by voice when typing is inconvenient, for example while cooking or commuting. Within a WhatsApp or Messenger conversation, it can help settle a debate or suggest plans. On the web and in the app, longer back-and-forth sessions work for planning, learning a topic or exploring creative ideas.
