Stripe revenue tracking and Google Search Console integration make Loamly more than just another analytics platform. It connects directly to your payment processor. Shows which traffic sources actually convert to paying customers.
Most website owners have no idea that ChatGPT and Claude are sending them visitors. Traditional analytics platforms miss this entirely. Loamly catches what Google Analytics can't — those AI chatbot referrals that show up as mysterious "direct" traffic.
Loamly reveals your AI visibility score across ChatGPT, Claude, Gemini, and Perplexity. You'll see recommendation rates. Weekly mentions. Sentiment analysis. Think of an e-commerce manager wondering why direct traffic spiked 40% last month with no clear source. Loamly would show that Perplexity started recommending their products to shoppers asking for buying advice.
Claude powers the "Ask Loamly" feature for natural language queries about your data.
Intent classification breaks down whether visitors came for research, comparisons, or ready to buy. The credit-based system means you'll need to monitor usage carefully. Installation requires adding a JavaScript snippet to your site.
Companies tracking AI-driven traffic get metrics like visibility scores, category rankings, and query volumes. Loamly shows correlations between SEO performance and AI platform recommendations — helping you understand how search rankings affect AI chatbot suggestions about your brand.