Scout pulls data from Surmado's marketing reports. Turns dense analytics into plain English explanations. You won't find raw dashboards here. Scout reads through your reports and tells you what actually matters.
Marketing coordinators at growing startups will appreciate this direct approach. Say you run a campaign analysis report through Surmado and get back pages of performance metrics. Conversion funnels. Attribution data. Scout digests all that information and explains which channels drove real results. What tanked since your last campaign. Which fixes will move the needle most.
Scout answers specific questions about performance changes between report runs. It creates progress graphs and prioritizes recommendations based on potential impact. Scout works with ChatGPT, Claude, and Cursor through built-in API access.
Reports cost $25-$50 individually or $100 for the complete package. Scout comes included with every report you purchase. Complete package saves you $50 compared to buying reports separately.
One limitation exists. Scout only works with Surmado's reports — you can't bring data from other analytics platforms. You'll need to commit to Surmado's reporting system first. Reports typically deliver within 15 minutes, and Scout has been tested across 7 different AI platforms for reliability.
This anti-dashboard approach means no wrestling with complex interfaces or hunting through metrics tabs. Scout just reads everything. Tells you what happened.