Palette.fm is an online AI colorizer that adds realistic color to black and white photos in seconds. You upload one or many images, pick from more than 21 color filters, and download the result or adjust colors further by typing key words. It aims to avoid the brown and purple casts and flat orange skin that other colorizers produce, and it picks up small details such as hands and lips. The free plan offers previews at up to 500x500 pixels with a logo, while a $72 per year subscription, about $6 per month, gives 480 logo-free high-resolution colorizations.
Families digitizing old albums are the most common users, and Palette says it is trusted by 6.6 million of them. Genealogists, history teachers and archivists use it to bring archive photos to life, and video and film productions use it for historical material. Photographers and designers who want color control can fine-tune results with keyword prompts. Occasional users can rely on the free plan or a one-time credit purchase, and heavier users can choose a subscription with credits that refresh each period and roll over.
Typical scenarios include colorizing a grandparent's portrait, bringing a historical street scene to life for a presentation, and processing a whole folder of scanned prints in one upload. Each credit colorizes one photo without a logo in resolution up to 5000x5000 pixels. Users can try a sample image first, compare before and after results, and watch a seven-minute video that walks from first colorization to professional workflows. Reviewers quoted include a Photoshop teacher with four million YouTube subscribers and the founding editor of Wired.
