iOS only kills this for many users right away. Android folks will have to wait.
Moments wants to be your personal relationship manager — a CRM for your social life. You organize contacts into different circles based on importance. Birthdays get reminders. Anniversaries too. Other meaningful events. It even suggests when to buy gifts or send messages.
The social feed pulls updates from your CRM contacts into one stream. No more jumping between platforms to see what matters.
Account managers juggling dozens of client relationships could find this useful for staying on top of personal touches that build business connections. Here's where it gets interesting: the AI Composer writes personalized messages based on each contact's specific interests and your relationship history. Say you need to congratulate a college friend on their promotion. Moments crafts something that sounds like you actually wrote it, not like every other generic LinkedIn message.
Social circles let you assign different attention levels to different people. Your immediate family gets daily check-ins. Distant colleagues might only need quarterly outreach. Moments handles the mental load of remembering who needs what kind of attention.
Six languages are supported if you're managing international relationships. The learning section teaches social skills through articles and courses, though many users won't need the hand-holding. Moments targets people serious about relationship management. Not casual social media scrollers.