Inro, written Inrō, is an Instagram DM automation platform that answers comments and direct messages in seconds. Its AI agent reads what a person wants, replies in the account owner's voice and hands the chat to a human when it matters. Beyond the agent, it offers DM campaigns that message a segment of contacts, comment-to-DM automations that send a link when someone comments a keyword, and a smart inbox and CRM where every contact is stored, tagged and searchable. A free start is available, and the company says setup takes about five minutes.
Creators, coaches, ecommerce brands and marketing teams that rely on Instagram for sales are the audience, and the page cites more than 10,000 creators and brands, including Walmart. A solo creator can stop answering the same nine questions on price, shipping and opening hours, while a brand can launch a product to everyone who ever engaged with it instead of a small share of followers.
Ready-made templates cover common jobs such as responding to story mentions and replies, selling from ads, driving traffic to a website, building an exclusive list, selling courses, signing up event attendees, growing a podcast or YouTube channel and removing negative comments. The AI agent collects fields like email, phone or budget during conversation and saves them to the contact. Users can choose when it speaks, keep folders off limits, and clone tone from past conversations. Reported averages include a 90 percent DM open rate and a 60 percent reply rate to campaigns.
