Your phone buzzes again. Organic traffic is tanking. Competitors are climbing search rankings while your content rots on page three.
Balzac reads your entire website. It analyzes what competitors are doing. Then it builds content plans designed to steal their traffic. The AI writes 2,500 to 3,500-word articles that target high-value keywords with real search volume data. Each piece gets optimized for traditional SEO. Plus something newer called Generative Engine Optimization. Your content shows up when people ask ChatGPT or Claude questions about your industry.
Say you run a SaaS company selling project management software. Balzac finds keywords like "remote team collaboration tools" that competitors rank for but you don't. It writes a comprehensive guide. Adds internal links to your pricing page. Generates a cover image in one of 10+ styles.
Balzac connects to WordPress. Webflow. Squarespace. Wix. Shopify. Content gets published automatically — marketing managers at growing startups love this hands-off approach.
You get 10 free credits to test it out. No credit card needed upfront. The AI won't win creativity awards, but it understands search intent better than most human writers. Each article includes smart internal linking that actually makes sense instead of random keyword stuffing.
Zapier and webhook integrations let you build custom workflows if the standard publishing options don't fit your setup.